CLIMBING THE MOUNTAIN OF DEVELOPING A DIGITAL PRODUCT I was put on this earth to climb mountains with the people I love. It’s a joy that I have a hard time articulating. There’s just something about hiking for 12 hours and reaching the peak to see all your hard work accumulated into a view […]
IT’S ALL ABOUT THE CLIMB Read More »
WANT TO BUILD A DIGITAL PRODUCT? YOU BETTER KNOW HOW TO USE 15 MINUTES! You’d be surprised how much you can get done in 15 minutes. That stack of laundry you’ve been putting off folding for the last 4 days? Yeah, that’ll take you about 15 minutes. Need to write a book? That’ll take
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MINIMUM VIABLE PRODUCTS ARE THE REAL MVPS Pitching ideas is part of the human experience. Whether it’s pitching the idea of a sleepover to a caretaker as a kid or pitching complex ideas in brainstorms as a working adult, at some point in our lives, we will all have pitched something to someone. Whether
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PUTTING ADVENTURE IN YOUR POCKET: HOW NICHES HELP SELL DIGITAL PRODUCTS What was the last digital product you purchased? This is a question that was recently presented to me. It seems like a fairly easy question to answer, but for some reason after racking my brain I couldn’t think of a single response. Then
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BECOMING A CONTENT CREATOR IN 2026… IS IT EVEN WORTH IT? Be honest, are you sick of hearing the word “content” in 2026? I know I am. While the word itself simply means to contain something, marketers and businesses have latched onto the buzzword to make as much money as possible online. To them,
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THE YOUTUBE TO EDUCATION PIPELINE IS REAL AND NECESSARY You’ve heard of education. You’ve heard of entertainment. But have you heard of edutainment? It might sound like another silly word, but edutainment is something that has built my entire career in digital media and the word I plan to build my new YouTube
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Content Creation: Success starts with strategy For the past ten years I have had a vision to start my own digital media network centered around adventure and the outdoors. Back in 2016, I launched my YouTube channel UVenture TV with hopes of creating thousands of videos that would inspire others to get outside
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MISSING LINK: SHOULD YOU INCLUDE A LINK IN YOUR SOCIAL POST? When I first started a book podcast, my cohosts and I weren’t sure how to promote it. Social media strategy was foreign to us. We all loved Instagram, so we went there first and began posting images with links to our podcast in
BLENDING UP SUCCESS: HOW YOUTUBE CAN LAUNCH A BUSINESS Imagine you’re starting your own business making blenders and all you have is 50 dollars and a dream. Where would you start? How would you get the word out that your blender is the best on the market? Naturally, social media comes to mind
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LESS SOCIAL MORE MEDIA: HOW SOCIAL MEDIA IS EVOLVING When social media first hit the market all the way back in the 90’s, people were using it to make connections. In the early 2000’s it was no different with MySpace and FaceBook dominating the space. Social media was a place for friends and collogues
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